Sales and Marketing Officer – Student Recruitment
Institute of Software Technologies Limited (IST)
Sales
Job Summary
The Sales and Marketing Officer is responsible for effectively recruiting students to join our educational programs. This role involves direct communication with potential students through calls and follow-ups, guiding them towards the most suitable courses and entry levels based on their educational background and skills. The primary goal is to maximize enrollments and ensure students are well-informed about their options.
- Experience Level : Entry level
- Experience Length : 2 years
Job Description/Requirements
Position: Sales and Marketing Officer - Student Recruitment
Department: Sales and Marketing
Reporting To: Business Development Manager
Salary: Ksh40, 000 plus commissions
Duties and Responsibilities
1. Contact Leads: Proactively engage with provided leads to introduce educational programs and match prospects with suitable courses.
2. Advice Potential Students: Offer advice on course offerings, aligning recommendations with the prospect's educational background and skills.
3. Manage Enrollment Process: Guide prospects through the enrollment steps, assisting with form completion and documentation.
4. Collaborate on Strategy: Work with the team on sales and marketing strategies to boost recruitment efforts.
5. Maintain Records and Report: Keep detailed records of interactions and report on recruitment activities and outcomes.
6. Conduct Market Research: Stay updated on market trends and competitor offerings to inform recruitment and program strategies.
7. Provide Exceptional Customer Service: Ensure inquiries and concerns are addressed promptly, maintaining positive relationships with potential students.
Commitment to Diversity and Inclusion:
- The Sales and Marketing Officer should be committed to fostering a diverse and inclusive environment for all potential students, respecting differences in culture, background, and learning needs.
- This role offers the opportunity to make a significant impact on the lives of prospective students by guiding them toward educational programs that match their goals and aspirations. We look forward to welcoming a dedicated and dynamic individual to our team.
Skills and Qualifications:
- Knowledge of the education sector and course offerings is a MUST
- Proven experience in sales, marketing, or a related field, preferably in the education sector.
- Excellent communication and interpersonal skills, with the ability to persuade and motivate others.
- Strong organizational skills, with the ability to manage multiple leads and follow-ups effectively.
- Ability to work independently and as part of a team.
Only shortlisted candidates will be contacted.
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