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3 weeks ago
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Product Manager – Videofied Security Solutions

Mustek East Africa Ltd

IT & Telecoms Confidential
  • Minimum Qualification : Diploma

Job Description/Requirements

ABOUT THE COMPANY

Mustek East Africa Ltd is a locally incorporated company, under the Kenyan Laws. It was started in response to great demand in the region for high quality, affordable personal computers.



Mustek East Africa Ltd is a 100% owned subsidiary of Mustek South Africa Ltd; a public South African company founded in 1987. The company is listed on both the Johannesburg and Taiwan Stock Exchange. Although a South African owned company, Mustek is proud to be locally incorporated in order to support the local community through local job creation and skills development through ongoing international training.

JOB SUMMARY

Job Overview:Mustek EA Ltd, the exclusive distributor of Videofied products in the region, is seeking an experienced and dynamic Product Manager to lead the strategy, promotion, and market penetration of the Videofied security solutions. This role is pivotal in ensuring Videofied products, such as video alarm systems, dominate the market by meeting customer needs, aligning with industry trends, and driving sales performance.

RESPONSIBILITIES

Product Strategy & DevelopmentAlign Videofied products with market demands and client needs.Develop and execute product roadmaps with engineering, R&D, and leadership.Analyze market trends, customer feedback, and competitors for innovation opportunities.Serve as the Videofied video alarm systems expert.Sales EnablementDrive Videofied sales with effective strategies across market segments.Provide training, tools, and resources to support sales teams.Develop demos, presentations, and case studies to engage customers.Gather insights to refine strategies and improve product positioning.Marketing & Market PositioningCollaborate on go-to-market strategies, messaging, and campaigns.Ensure consistent communication of Videofied’s value propositions.Enhance brand visibility and customer engagement in security markets.Customer & Partner CollaborationBuild strong relationships with customers, distributors, and integrators.Represent customer feedback in product development decisions.Establish strategic partnerships to boost adoption and impact.Performance Tracking & ReportingMonitor KPIs to measure product success and identify improvements.Generate reports on trends, sales outcomes, and strategy refinements.Leverage data to optimize product competitiveness.Key Performance Indicators (KPIs)Meet or exceed Videofied sales targets.Increase adoption by 20% within a year.Maintain 90%+ customer satisfaction.Deliver 10+ demos or training sessions quarterly.Achieve 25% growth in campaign-driven leads.QualificationsBachelor’s in Business, Marketing, or related field; security certifications preferred.3+ years in product management, sales, or business development, ideally in security or tech.Strong understanding of video alarm systems and security technologies.Excellent strategic, communication, and presentation skills.Proficient in CRM, analytics, and Microsoft Office.Self-motivated and results-oriented team player.

REQUIRED SKILLS

Consumer sales (B2C), Account management, Negotiation, Competitor and market analysis, Customer service, Marketing, Market research, intelligence, Business to Business (B2B) sales, Sales strategy, Business development

REQUIRED EDUCATION

Diploma, Associate's degree

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