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Job Description/Requirements
ABOUT THE COMPANY
We are a team of dedicated professionals from Finance, Accounting, Human Resources, Career Counsellors, Mental Health Consulting and ERP sectors. Headquartered in Kenya, East Africa, with affiliates based in Africa, India, Middle East, North America, we offer an entire spectrum of consultancy services in Human Resources, Placements & Trainings, Career Counselling for Professionals & Students, Corporate & Individual Trainings, Authors & Writers Trainings, Accounting, Financial & Secretarial Services, Corporate Financial Services and ERP Implementation & Training.
JOB SUMMARY
One of our esteemed clients are looking for Marketing & Communications Officer The Marketing & Communications Officer will play a key role in developing and executing marketing strategies that build brand awareness, drive engagement, and generate business growth. This position requires a proactive, results-driven professional who is comfortable managing end-to-end marketing initiatives, from content creation and digital marketing to event management and partner collaboration.Following are the requirements :-Bachelor’s degree in Marketing, Communications, Business, or a related field.- 3–5 years of marketing experience, preferably in a B2B or technology-driven industry.- Proven expertise in digital marketing, content creation, and event management.- Strong project management and stakeholder engagement skills.- Experience working across multi-country markets in Africa is an advantage.
RESPONSIBILITIES
- Marketing Strategy, Brand Development and Management Support the development and execution of marketing strategies aligned with business objectives. Ensure brand consistency across all marketing and communication touchpoints. Maintain the brand look and feel for quality and consistency for all physical assets. Work closely with country teams to adapt and localize marketing initiatives for diverse marketsacross Africa. - Content Development & Digital Marketing Get involved in management of content creation for physical and digital brand assets. Execute video marketing initiatives, including client testimonials, case studies, and producteducation content. - Event Management & Partner Engagement Plan, coordinate, and execute corporate and partner events and exhibitions, ensuring impactfulbrand representation. Oversee and execute all event logistics, including invitations, setup and branding, and post-event communications- Communications & Public Relations Act as a key liaison between internal teams, external stakeholders, and media partners. Manage development of internal marketing communications, including newsletters and keybusiness updates. Support PR initiatives and corporate storytelling to enhance the company's presence.Market Research & Performance Analytics Conduct market research and competitive analysis to identify growth opportunities. Track and report on key marketing performance metrics to optimize campaigns and enhanceROI. Provide strategic recommendations based on data-driven insights
REQUIRED SKILLS
Content management, Business development, Marketing, Market research, intelligence, Business to Business (B2B) sales, Corporate communications, Event management, Public, corporate relations, Brand management, Digital content development and editing (social media, blogs, etc.)
REQUIRED EDUCATION
Bachelor's degree
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