Marketing Associate
Lionston Group Limited
Marketing & Communications
Real Estate
KSh
75,000 - 90,000
Easy Apply
New
1 week ago
Job Summary
This role will support the Sales & Marketing Manager in executing comprehensive marketing strategies and campaigns, enhancing brand visibility, driving lead generation and sales. You will work closely with internal & external partners to develop and implement marketing plans, coordinate events, and produce engaging content for various platforms.
- Minimum Qualification : Bachelors
- Experience Level : Entry level
- Experience Length : 2 years
Job Description/Requirements
- Plan the annual, quarterly, and monthly promotion plans, develop and implement online & offline marketing strategies.
- Collaborate with the sales team to develop promotional materials and sales tools.
- Create and manage content for digital and print marketing materials, such as videos, brochures, social media posts, newsletters, websites, and email campaigns.
- Manage digital marketing, including web management, SEO/SEM, PPC campaigns.
- Coordinate property listing activities, including photography, videography, virtual tours.
- Support the planning and execution of property-related events, such as open houses, trade shows, and exhibitions.
- Manage relationships with external vendors, such as advertising agencies, photographers, and graphic designers.
- Conduct market research and competitor analysis to identify market trends, opportunities, and areas for improvement.
- Analyze and report on marketing campaign performance, including lead generation, conversion rates, and overall effectiveness.
- Provide administrative support to the Sales & Marketing Manager, including preparing reports, maintaining databases, and coordinating meetings.
Qualifications:
- Bachelor’s degree in marketing, communications, real estate, or a related field.
- Minimum of 2 years of experience in marketing with a focus on real estate.
- Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO/SEM, CRM systems).
- Experience in web development, content creation, and lead generation.
- Strong knowledge of the current real estate market trends and consumer behavior.
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