Marketing and Distribution Executive

ABOUT THE COMPANY

AMSCO is a pan-African private group that provides bespoke human capital and development solutions. We offer a comprehensive integrated service package designed to fulfil the unique needs of businesses and economies on the African continent.

JOB SUMMARY

Job Title: Marketing and Distribution ExecutiveLocation: Nairobi, Kenya (with regular travel to Mau Narok, Nakuru County)About the ClientOur client is a private limited company leading in the production of certified potato seeds through a decentralized model. With a network of over 10,000 farmers, the company offers bundled services including certified seeds, agrochemicals, fertilizers, and extension services. The organization has recently launched a value-addition venture focused on chips processing for local and export markets, based in Mau Narok, Nakuru County.Job SummaryThe Marketing and Distribution Executive will play a pivotal role in bridging demand creation and efficient product delivery. This includes crafting impactful marketing strategies to boost brand visibility and sales while managing distribution channels to ensure timely availability of products.

RESPONSIBILITIES

Key ResponsibilitiesDevelop and execute marketing strategies to enhance brand awareness and market share.Conduct market research to understand customer needs, industry trends, and competitor insights.Plan and manage advertising campaigns across multiple platforms (digital, print, social media).Create promotional materials to support sales teams and improve customer engagement.Monitor marketing performance metrics, analyze data, and optimize campaigns.Manage distribution channels to ensure timely delivery to retailers, wholesalers, and end customers.Oversee inventory levels and coordinate with supply chain teams to meet demand forecasts.Negotiate and maintain relationships with distributors, logistics partners, and vendors.Resolve supply chain challenges to avoid delays or inefficiencies.Expand distribution networks and improve product accessibility.Qualifications and SkillsBachelor’s degree in Marketing, Business Administration, Logistics, or a related field.Proven experience in marketing, distribution, or supply chain management.Strong analytical skills with the ability to interpret market and operational data.Excellent communication, negotiation, and interpersonal skills.Proficiency in marketing tools (SEO, Google Ads, CRM) and logistics software.Ability to multitask, prioritize, and meet tight deadlines.How to ApplyInterested candidates are invited to submit their application letter and CV to: recruitment.eastafrica@amsco-africa.com by 30 January 2025.

REQUIRED SKILLS

Customer service, Digital content development and editing (social media, blogs, etc.), Supply and demand planning, Negotiation, Advertising, Market research, intelligence, Research planning, Brand management, Competitor and market analysis, Marketing

REQUIRED EDUCATION

Bachelor's degree