1 month ago

Kakuma-Turkana Marketing Assistant

WSV Global

Marketing & Communications

Healthcare KSh 15,000 - 30,000 Plus Commission
Easy Apply

Job Summary

Are you someone who likes “innovation”, “impact” and a “challenge”? Well, we are looking for join us as we establish our presence in Turkana County. Website: http://dotglasses.org/

  • Minimum Qualification : Bachelors
  • Experience Level : Mid level
  • Experience Length : 3 years

Job Description/Requirements

Our purpose

Our purpose is to bring basic products and services to those in underserved and low-income communities. We do this through working distributors who have an existing presence and relationship with the community. We provide these distributors with an intervention that solves a human need whilst generating profit for sustainability. 

This job description is related to our work bringing Dot Glasses to the Kakuma-Kalobeyei area and wider North Western Kenya.

About Dot Glasses

Website: http://dotglasses.org/

Dot Glasses strives to make free vision testing and eyeglasses affordable and accessible to everyone.

Globally, 1 billion people need, yet cannot access, corrective eyeglasses; making it the largest unmet disability in the world. In Kenya, 7.5 million people need eyecare, yet only 1.6 million are able to visit an eyecare provider. This results in over 75% of cases of vision impairment being preventable.  This is made worse as even low-quality glasses are expensive and can cost more than 3,000 KES. 

This has a huge impact on people’s lives. Vision is our most dominant sense. Without glasses it is challenging to earn an income, learn or live a quality life. It also hinders any and all development agendas governments and agencies may have. A student without glasses is 3x more likely to fall behind! Simply wearing glasses improves incomes by 18%, means people do not rely on others for daily tasks - which reduces exposure to financial theft and fraud.

Dot Glasses’ solution is a revolutionary, award winning, design of eyeglasses frame and testing process that can be done without a vision care specialist. Dot Glasses distributors are able to provide eyeglasses for only 600-900 KES. The testing and assembly for each patient is done instantly within 5 minutes. 

Dot Glasses are currently sold around the world and this project aims to bring this impactful solution to the KK area and beyond.


What we are looking for from you
As the Kakuma-Turkana Marketing Assistant, you will be responsible for increasing the uptake of Dot Glasses services within the Kakuma-Kalobeyei area and beyond. This includes:
  Creating partnerships with organisations and individuals to educate the community on eye health and glasses, and mobilise the community to get tested and purchase.
  Increasing our understanding of the community demand and barriers to purchase.
  Advertising Dot Glasses services to the community through roadshows, barazas, posters, flyers and more.
  Conducting behaviour change activities within the community to reduce cultural and behavioural barriers to purchasing glasses.
  Supporting distributors and sales agents to advertise and sell Dot Glasses.
This job might be for you, if you:
  Enjoy selling products in a challenging environment
  Love solving problems and finding creative solutions
  Would like to change the lives of people in the community in a tangible and rewarding way
  Are looking to develop yourself and face new challenges
Role criteria:
  A minimum 3 years’ demonstrated experience in B2C product and service marketing, preferably of health and wellbeing products.
  An in-depth understanding of Kakuma host and refugee community cultures and barriers is highly desirable
  Experience in problem solving in a variety of professional settings 
  A good people motivator and highly persuasive
  Results oriented with a focus on achieving and exceeding sales targets
  Willing and able to travel regularly and be active on the ground

Does this sound like the job for you? Send us your CV and a detailed one-page cover letter. Explain why you want to work with us and why you are perfect for this role and WSV.
If this is not for you perhaps you know someone who this is perfect for. Please send them this job description. Thanks!
Deadline: 28th February 2025
Location: Kakuma, Kenya
Salary: 20,000 Kshs pm + commission on sales

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