FIELD SALES EXECUTIVE-UPL

. East Africa Market & Customer Intelligence

• Develop and maintain comprehensive knowledge of regional market dynamics, customer needs, and industry trends
• Independently solve routine market challenges and identify new business opportunities
• Coach junior sales staff on customer segmentation strategies and market analysis
• Gather competitive intelligence and identify areas for service improvement
• Navigate cultural nuances and relationship dynamics specific to SME and enterprise contexts
• Provide flexible coverage across territories as business needs require

2. Packaging Technical Consultation

• Apply prepress fundamentals to advise customers on artwork, file preparation, and print-ready requirements
• Demonstrate solid print process knowledge (offset, flexo, digital) to guide customer decisions
• Mentor junior team members on technical specifications and quality standards
• Advise on material selection (substrates, finishes, coatings) based on product requirements and sustainability goals
• Develop multi-skilling capabilities across adjacent technical areas to provide comprehensive solutions
• Apply structural design basics to recommend optimal packaging formats for product protection and shelf appeal

3. Sales Execution & Account Management

• Independently manage lead generation and prospecting activities within assigned territory
• Conduct thorough needs assessments and prepare accurate, competitive quotations
• Coach juniors on consultative selling techniques and proposal development
• Coordinate sampling and trial programs, managing multi-stage qualification processes
• Develop cross-functional skills to support sampling, production coordination, and logistics
• Drive order conversion and negotiation with SME and enterprise clients
• Serve as Subject Matter Expert (SME) for complex deals, providing flexible coverage for key accounts

4. Commercial Acumen

• Perform costing and estimating independently to ensure accurate pricing and profitability
• Coach team members on pricing strategy development and value-based selling
• Manage pricing strategies that balance competitiveness with margin protection
• Develop multi-skilling across margin analysis, cost optimization, and financial planning
• Monitor and manage account profitability and margin targets
• Handle credit and collections in SME contexts with flexibility and commercial judgment
• Ensure timely payments and minimize bad debt exposure