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Digital Brand Intern

Primeforce Ltd

Marketing & Communications

IT & Telecoms KES Confidential
2 months ago

Job Summary

The Digital Brand intern will support the digital team in maintaining and enhancing the company's online presence. The intern will assist in executing digital marketing strategies, creating content, and engaging with the target audience across various digital platforms. This role provides an opportunity to gain hands-on experience in digital branding and marketing within a software development company.

  • Minimum Qualification : Bachelors
  • Experience Level : Internship & Graduate
  • Experience Length : No Experience/Less than 1 year

Job Description/Requirements

About the job

About Us

Primeforce Tech Ltd is a dynamic and innovative software Company committed to providing reliable, innovative and customer-oriented Software Solutions for efficiently organizing and managing various functions of organizations and or institutions. As we continue to expand our operations, we are seeking a highly skilled Digital Brand intern to join our Digital team and play a pivotal role in shaping our social media strategies for the future.

Job overview:

The Digital Brand intern will support the digital team in maintaining and enhancing the company's online presence. The intern will assist in executing digital marketing strategies, creating content, and engaging with the target audience across various digital platforms. This role provides an opportunity to gain hands-on experience in digital branding and marketing within a software development company.


Roles and responsibilities: 

Social Media Support

-Assist in creating and scheduling content for company social media platforms.

-Help monitor audience interactions, comments, and messages on social media channels.

-Support the implementation of social media campaigns and strategies.


Content Creation Assistance

-Aid in generating creative and visually appealing content, including graphics, images, and simple animations.

-Support the development of multimedia content for various digital channels.

-Learn and apply brand guidelines in content creation.


Website Maintenance Support

-Help in updating the company website with relevant content under supervision.

-Assist in basic website maintenance tasks as directed by the team.


Digital Analytics Learning

-Learn to monitor the performance of digital channels.

-Assist in compiling data for regular reports on digital campaign performance.

Market Research Support

-Help conduct research on industry trends, competitor activities, and digital marketing practices.

-Assist in organizing and presenting research findings.


Collaboration and Communication

-Participate in team meetings and brainstorming sessions.

-Assist in coordinating with other departments for cohesive brand messaging.

-Help in preparing materials for interviews, press releases, and media events.


Learning and Development

-Actively participate in training sessions related to digital marketing and branding.

-Stay updated on digital marketing trends and share insights with the team.


Administrative Support

-Provide general administrative support to the Digital Brand team.

-Assist in organizing digital assets and maintaining brand resources.

-Perform any other tasks as shall be assigned from time to time.

 

Qualifications:

-Bachelor's degree in marketing, communications, digital media or a related field. 

-A minimum of 6 months of experience in a relevant digital marketing project or media field.

-Strong analytical and problem-solving skills, with a data-driven approach to decision-making.

-Excellent communication and presentation skills, able to communicate reports on the digital analytics to various audiences.

-A proper understanding of Search Engine Optimization (SEO) principles and analytical tools ( e.g Google Analytics) and video editing techniques.

-Proficiency in use of various social media platforms (e.g X Formely Twitter, Instagram) and also use of basic graphic design platforms ( e.g Adobe Photoshop & Illustrator). 


Why Join us:

-Career development and growth opportunities in a dynamic and entrepreneurial environment.

-Flexible Work hours

-Competitive compensation package.

-Collaborative and inclusive company culture that values diversity and innovation.

-Opportunity to make a significant impact and contribute to the success the company.






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