Ads Manager

Market & Product Research:

•Conduct in-depth research on client products and industries to identify target audiences and market trends.

•Analyze competitors' advertising strategies to uncover opportunities for differentiation.

•Collaborate with the marketing team to develop data-driven ad strategies.

Ad Campaign Planning & Execution:

•Develop, launch, and manage programmatic ad campaigns across Google Ads, Meta Ads, and other relevant platforms.

•Optimize campaigns for conversions, engagement, and ROI.

•Implement A/B testing to improve ad performance.

•Ensure proper ad tracking, retargeting, and audience segmentation.

Performance Analysis & Reporting:

•Monitor, analyze, and report on ad campaign performance.

•Provide insights and recommendations based on campaign data.

•Adjust ad strategies based on performance metrics and client objectives.

Collaboration & Innovation:

•Work closely with designers, content creators, and clients to ensure ad creatives align with marketing goals.

•Stay updated on industry trends, ad policies, and emerging digital marketing technologies.

•Continuously improve campaign strategies using AI and automation tools.

Requirements & Qualifications:

•Proven experience in programmatic advertising and paid media management.

•Strong analytical skills with proficiency in Google Ads, Meta Ads Manager, and programmatic ad platforms.

Ability to conduct detailed product and market research to inform ad strategy.

•Experience with ad tracking, retargeting, and conversion optimization.

•Knowledge of AI-driven ad automation tools is a plus.

•Strong communication and reporting skills.

•Self-motivated with the ability to manage multiple projects.

Why Join Afripixel Solutions?

•Work in a dynamic and fast-growing digital marketing agency.

•Opportunity to experiment with AI and automation in digital marketing.

•A collaborative team environment with continuous learning opportunities.